THE OGs: THE FRAMES THAT STARTED IT ALL Classic shape with new levels of style and performance. We designed these shades to look good and fit comfortably on your face...
Sip some fade-er-ade before the first tee, throw on these polarized circle sunglasses and you're downright GUARANTEED to play the power fade like Vijay Singh for the next 4 hours....
Trendsetter. Innovator. Vanguard. Visionary. You've heard it all. *Sigh* We totally get it. We designed these swank tortoiseshell Vanguard Visionary Pop Gs with fashion icons like you in mind. Now...
If you've ever gotten famous for duct-taping a rotten banana to a wall and selling it for a bajillion dollars, you might be a Pop Art Prodigy. Channel your inner...
The limelight, it burns!!! That's why you need these totally mod, edgy Pop G frames in this eye-catching lime green shade with black lenses. They'll shield your eyes from the...
Does your family make you feel like an outcast because you joined a scooter gang? Does your personal trainer make you feel weird because you show up to the gym...
If you've ever stolen the company time machine and gone back in time to pick up a handsome stranger from an authentic New Wave bar just for fashion tips, you...
Imagine our chagrin when we showed up to Sasquatch's gold-digging party totally dolled and gussied, thinking we were going hunting for rich benefactors, only to find out he meant literally...
BFGs: BIG F*CKING GOODRS With wider frames, longer arms, and bigger lenses than our OGs, these babies are designed to complement and fit runners with larger melons. . Made for...
